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How to Turn LinkedIn Introductions into Interviews

by Robert Hellmann • Getting Interviews

The secret: Make it easy for others to help

LinkedIn is unmatched at showing you who your network knows that you’d want to meet. A few keyword-rich searches of your second-degree connections—the people your direct, first-degree contacts are connected to—and you have a list of hiring decision-makers and potential allies who are just one introduction away.

That’s where many job seekers get stuck. Your first-degree connection is willing to help, in theory. But they hesitate. They’re not sure what’s in it for the person you want to meet. They’re busy and the request feels like work. Or they say yes, fumble the introduction, and undersell you.

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How to Spot Job Search Scams and Protect Yourself

by Robert Hellmann • General, Getting Interviews, Interviewing, Job-Search Strategy

Job Search Scam Artist
Too good to be true? | Shutterstock

Job search scams are rising with the growth of AI; more of my job-search clients, from the C-suite on down, are being approached with convincing scam opportunities. Below, I explain how to spot them by analyzing an actual scam message that hoodwinked some recipients. This scam message was sent using a real recruiter’s hacked LinkedIn account, which made the deception more believable (note: if you ever suspect your LinkedIn account has been hacked, get help here).

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Want More Job Offers? Be the Best B2B Salesperson – For Yourself

by Robert Hellmann • Job-Search Strategy

The fastest way to job offers: “sell” yourself

In a job search, your “job” is now sales — you’re the product. And it’s not just any kind of sales. It’s B2B sales: a relationship-driven process where you’re selling a high-value solution (yourself) to sophisticated buyers (hiring decision-makers) who take their time with job offers, involve multiple stakeholders, and don’t respond to hard closes. The best B2B salespeople and the most effective job seekers share four underlying qualities.

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You Nailed the Interview. Here’s How to Get the Offer

by Robert Hellmann • Interviewing

Saying ‘Thank You’ is not enough

You spent hours researching the company, rehearsed your answers, and asked smart questions. You walked out of the interview feeling like you nailed it.

Then you sent a thank-you email. Something like: “It was great to meet you. I’m very excited about the opportunity and look forward to next steps.”

And just like that, you missed a huge opportunity to close the deal.

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How to Spend Your Limited Job Search Time

by Robert Hellmann • Job-Search Strategy

Take a strategic approach to prioritizing your time

In a job search, time can be your scarcest resource; if you’re not focused on the highest-ROI actions, it’s easy for weeks to quickly pass with no offers, especially at senior levels where the roles are fewer. You can jump-start your results with a strategic approach to prioritization. So, what to do first when you can’t do everything?

Rather than relying on gut feel or defaulting to whatever lands in your inbox first, try evaluating each job search activity against three criteria, each scored on a scale of 1 to 3:

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How to Get More Interviews with Fewer Meetings

by Robert Hellmann • Getting Interviews

Have only “High ROI” meetings

You’re putting in the hours – Zooms, Coffees, Handshakes – and yet your calendar is full of meetings that have gone nowhere. Weeks pass with no interviews and a growing sense that your effort isn’t getting results.

The issue isn’t that you’re not networking enough; it’s that your strategy needs adjusting. These three fixes will ensure you land more interviews while optimizing valuable job search time.

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Take the “Work” out of Networking: Make It Easy for Your Contacts to Help

by Robert Hellmann • Getting Interviews

Your network is working too hard

You’ve spent years building a robust professional network. You’ve cultivated relationships with peers, mentors, and industry leaders. So when you signal that you’re exploring new opportunities, you expect your network to perform. Yet too often, promising conversations dissolve into silence. Warm introductions never materialize. Emails go unanswered.

This isn’t a reflection of your professional standing. It’s a design problem: you’re making it too hard for people to help you. The fix is straightforward. Make it easy. Here are three ways to do so.

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Staying Quiet is a Career Risk: 3 Fixes

by Robert Hellmann • Resume, LinkedIn, self-promo

Businesswoman with shouting into paper megaphone
Get noticed with a marketer’s mindset

In an increasingly challenging job market, the squeaky wheel gets the grease. Whether you’re navigating your current role (from the C-suite on down) or pursuing your next opportunity, self-marketing in your career is no longer optional—it’s essential.

Here are three high-impact ways to do it.

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Use AI the “Right” Way to Boost Resume & LinkedIn Results

by Robert Hellmann • Resume, LinkedIn, self-promo

When helping clients optimize their resumes or LinkedIn profiles, I often use AI prompts to refine the content. Here are seven prompts to create stand-out content so you get more interviews, plus one that you shouldn’t use. Note: some of the prompts are long, as you get better results with specificity. Also, my go-to AI chatbot is usually ChatGPT (free unless you use it excessively), but feel free to experiment with others.

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Layoffs Looming? Safeguard Your Career With These 7 Steps

by Robert Hellmann • Job-Search Strategy, On-the-job Success

Fired senior executive packing his boxes
It doesn’t have to be this way | Shutterstock

If you’re concerned about job security – hearing rumours, expecting change, or worried about an uncertain economy – don’t wait. Use these seven approaches to either avoid a layoff, make the most of it (yes a layoff can be an opportunity), or set yourself up for a quick move.

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